Belgravia Area Guide

Looking at Belgravia's noble squares and elegant terraces it is difficult to believe that barely two centuries ago the area was a swamp infested at night by highwaymen and footpads, though during the day it was a pleasant place for a stroll - in 1711 Jonathan Swift recorded seeing haymakers working there, and the 'sweet smell of the flowery meads.'

The transformation from boggy place to an area worthy of Britain's elite was ordered by the landowners, the Grosvenor family, who brought in one of the great builders of the 19th century, Thomas Cubitt.

One of the reasons the area was waterlogged was the clay soil, so Cubitt had the clay dug out and fired into the bricks needed for the buildings. Then he had a canal dug from the Thames, so barges could bring in thousands of tons of earth from the digging of London's docks, which was used to raise the levels. The land was drained and River Westbourne covered over. It was a stunning engineering achievement.

The design by George Basevi, Benjamin Disraeli's cousin, was spacious and imposing. Belgrave Square extends over more than ten acres, and Eaton Square is nearly a third of a mile long. The linking boulevards are wide and elegant. The houses were faced with a plaster called stucco that could be readily formed into the ornate features of the Italianate style. The one person who didn't like it much was Cousin Benjamin, who said it 'contrived to be at the same time insipid and tawdry'. But Disraeli himself lived in Mayfair so he might have been prejudiced.

The area became the height of fashion almost immediately, with aristocrats like the Earl of Essex, the Duke of Bedford and Earl Grey (famous for the tea) rapidly moving in. A further boost was provided in the 1840s when Buckingham Palace was finally completed.

Belgravia soon became a by-word for upper-class luxury and style - it is no coincidence that the classic TV series Upstairs Downstairs was set there at 165 Eaton Place. However this address is fictitious as they properties only go to 108.

After the world wars, death duties and the servant shortage forced most of the nobility out of the area and many of the houses were converted into embassies and academic institutions. However, the Grosvenor Estate maintained strict control of the building work in order to maintain architectural integrity, even specifying the exact shade of magnolia that houses have to be painted.

As a result, when the world's super-rich began to adopt London as their international headquarters, Belgravia was their preferred location, especially Belgrave Square, Eaton Square and Chester Square, the latter becoming well known as the last home of Baroness Thatcher. Two other prime ministers lived in Belgravia - Stanley Baldwin and Neville Chamberlain.

Among the galaxy of famous former residents, by a strange co-incidence the creator of James Bond, Ian Fleming, and two of the most notable actors who portrayed the spy on the big screen, Sean Connery and Roger Moore, all lived in Belgravia.

The grand houses that had become offices began to be converted back into homes. Suddenly the palatial interiors were used for entertaining again, and the enormous spaces available were adapted for modern life such as media rooms, gyms, swimming pools and secure parking. Many of the houses still have the mews house behind, originally built to house the carriage and horses but now invaluable as a garage and staff accommodation.

Potentially one of the grandest mansions is owned by oligarch Roman Abramovich who bought two houses in Lowndes Square and received planning consent to raze behind the period facade to create one house of 28,000 square feet.

The new residents of Belgravia are attracted by the location, just west of Buckingham Palace. It is convenient for Westminster and the City, and also handy for Heathrow and the private airports at Northolt and Farnborough.
World-famous shops are on the doorstep, from Harvey Nichols, Harrods and the global brands of Knightsbridge to Peter Jones and the fashionable boutiques of the King's Road.

So it is little surprise that Belgravia remains as it was built, one of the most exclusive and expensive areas in the world.

"Wellbelove Quested - A Bespoke Boutique Real Estate Agency Offering Exceptional Customer Service

Investing in an apartment in London can be an incredibly complex, time-consuming, stressful, and expensive process. With property values varying dramatically every few hundred meters, assessing the future potential of an area is no easy task. The process is further complicated by the need to coordinate solicitors and surveyors, not to mention fierce competition from other buyers and sellers—some of whom may back out even after a handshake agreement. It requires significant time, effort, and patience to navigate the property market and make a smart purchase, something I didn’t have in abundance.

Fortunately, I had the privilege of working with Grant Wellbelove and his team at Wellbelove Quested. After communicating my budget and preferred areas, Grant provided invaluable insights into which neighborhoods were worth considering and which streets offered the best investment opportunities. He quickly curated a list of properties that matched my criteria and, using historical pricing data, suggested optimal negotiation strategies.

Once we agreed on a shortlist, we spent two days negotiating and narrowing down options, and within 48 hours, we submitted an offer on a property in St. John’s Wood. From that point on, Grant expertly managed the process, mobilizing and coordinating a highly professional surveyor and solicitor’s office to ensure everything proceeded smoothly until the completion of the sale.

I cannot imagine successfully making this purchase without Grant’s expertise, professional approach, and around-the-clock support. We are incredibly grateful and wholeheartedly recommend his services.

Dimitrios Moulavasilis"

CEO, Diaverum

The house is beginning to feel like home!

Thank you Grace, for such a smooth efficient transition

Ms V. S, Chelsea

Be the first to hear about New Properties  Sign up for email alerts

Wellbelove Quested has Client Money Protection Insurance

For a Free Market Appraisal of your Property Click Here

We can find an ‘off market’ property for you

Our team of experts are here to help you...

Get in touch

LinkedIn G+ Facebook Addthis
Register